Brain Sells is a strategic communications consultancy that leverages insights from anthropology, linguistics, and cognition to create innovative communication plans. They employ a proprietary technique, PRIMALysis, to analyze public attachments to products, people, and ideas. I was asked to elevate their brand presence through a comprehensive design overhaul.
I designed Brain Sells' new brand identity, including guidelines and systems to ensure consistency across all visual assets. I also developed a new website to modernize the business's online presence and better reflect their expertise and services.